Coronavirus is taking toll on life as well as on global economy. India is no exception. Businesses need survival strategies during COVID-19 and even post COVID-19 period to sustain. So how to market during corona? What effective digital marketing strategies you ought to take during Covid-19? Let’s discuss!
Global communities around the world are taking the necessary measures to mitigate the spread of the COVID-19 outbreak. During these times of uncertainty, companies from all shapes and sizes are also struggling to keep themselves afloat. With how accessible the internet is today, post COVID - 19 the number of people who go online every day has significantly increased, brands see this challenge as an opportunity to build their online presence!
Businesses are adopting Digital Marketing Methods to communicate about their product(s)/service(s). Marketing via digital channels has helped companies to target their end customers more effectively, by making decisions based on feedback, providing a more robust and cost - effective way to boost their business.
In fact, "constant" internet usage among adults increased by 5% in only the last three years. And although we say it a lot, the way people shop and buy really has changed along with it – the meaning of offline marketing isn't as effective as it used to be.
Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means you need to meet them where they are already spending time: on the internet.
If you are wondering what digital marketing is… it’s is advertising delivered through digital channels. Channels such as social media, mobile applications, email, web applications, search engines, websites, or any new digital channel. To know more, follow are social media channels and get interesting updates about digital marketing and how it affects different industries!
To know more, visit www.socializeindia.com
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